Capture the customer data that matters
Collect subscriber data with our custom tag, built to work across major ecommerce storefronts. Bridge customers across devices and sessions so you can build more personalized journeys from the start.
Smarter segmentation starts with better customer context
Use real customer behavior, profile data, and integrations to build segments that feel more relevant—and perform better
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Build a clearer picture of every customer
Create profiles that bring together zero- and first-party data, engagement, and key details from your integrations. See the subscriber information that matters most, right in the platform.
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Find the audience most likely to respond
Segment based on behavior, demographics, and more to reach the customers most likely to respond using pre-built templates or custom segments that make it easy to get started.
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29%
increase in CVR when using
one or more segments
one or more segments
1.8B+
email addresses and phone numbers collected
1.4T
customer data points collected
How Flag & Anthem turns customer behavior into more relevant messages
41x
program ROI
“We have so many different customer interests across the brand—golf, western-inspired styles, everyday apparel, women’s, and more. There’s a big opportunity to segment more thoughtfully and send customers the content they actually want to see.”
Beth Tusso
Senior Director of Marketing at Flag & Anthem
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