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Recent articles

Top AI platforms for scaling your SMS copywriting

SMS Strategies Top 6 AI Platforms to Scale Your SMS Copywriting in 2023

2023 State of Conversational Commerce Report

Trends and Insights 8,000 Global Consumers Told Us What Keeps Them Coming Back

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SMS Strategies Food & Beverage 2023 Text Messaging Calendar

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SMS Strategies 9 Spring Marketing Ideas to Grow Engagement and Revenue This Season [With Examples]

Trends and Insights [Webinar Takeaways] Harnessing Salesforce Data for a More Powerful SMS Program

FEATURED

SMS 101: Discover everything you need to get started with SMS

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SMS Strategies Bulk SMS Marketing: Why It’s Not the Best Strategy for Your Brand (and What To Do Instead)

Trends and Insights Thread World Tour 2023: Highlights from Dallas and Miami

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FEATURED

What is SMS Marketing? Best Practices and Examples

Best times to send SMS marketing messages and email

SMS Strategies The Best Times to Send SMS Marketing and Email in 2023

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Trends and Insights BÉIS’ Director of Digital and E-Commerce Unpacks the Brand’s Customer-First Approach to Marketing

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SMS Strategies 10 A/B Testing Examples to Boost SMS Performance

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News Attentive Product Spotlight: Highlights From Our Quarterly Roadmap Update

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Trends and Insights Glassie’s Christian Sagert and Cameron Oehlers on Breaking Out and Getting In With Gen Z

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SMS Strategies SMS Marketing Strategies You Need to Launch and Scale Your Program

monthly calendars

SMS Strategies 2023 Text Messaging Calendar: Important Dates & Actionable Tips

The SMS marketing metrics you need to measure

SMS Strategies The SMS Marketing Metrics You Need to Measure Your Program’s Success

An illustration of SMS marketing planning templates to help you get the most out of your program.

SMS Strategies Your SMS Toolkit for Setting and Maximizing Your Strategy [With Templates]

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SMS Strategies 10 Valentine’s Day Marketing Ideas Your Shoppers Will Love [With Examples]

targeting image

SMS Strategies SMS Segmentation: Creating Your Strategy

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Trends and Insights Very Good Light’s Co-Founder and President Michael Engert on the Power of Blending Editorial and E-Commerce

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SMS Strategies SMS Segmentation: Best Practices to Power Personalization

illustration of text message SMS bubble next to an MMS of shopping bag

SMS Strategies SMS vs. MMS: What’s the Difference?

sms marketing platform

SMS Strategies How to Choose an SMS Marketing Platform [Checklist + Examples]

Desk calendar with Australia flag sticker

SMS Strategies The 2023 Australia Text Message Marketing Calendar [Key Dates + Tips]

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SMS Strategies 2023 UK Text Message Marketing Calendar [Downloadable PDF]

Wall calendar with Canadian flag

SMS Strategies The 2023 Canada Text Message Marketing Calendar

new years calendar

SMS Strategies Texts We Love: New Year’s Edition

2023 marketing trends

Trends and Insights These Are the Marketing Trends to Watch in 2023

sms compliance

SMS Strategies The Marketer's Guide to SMS Compliance

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SMS Strategies 5 Reasons Brands Should Invest in Text Messaging

illustration of mobile phone with shopping bags and text bubbles

SMS Strategies Text-to-Buy Strategies That Get Subscribers to Convert Faster (With Examples)

Looking back on our 2022 marketing predictions

Trends and Insights Looking Back on the Marketing Trends That Defined 2022

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SMS Strategies Conversational Strategies to Add to Your SMS Program

Boxing Day text message promotions and January sales strategies

SMS Strategies Texts We Love: Boxing Day Edition

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SMS Strategies During Cyber Week, Brands Drove $1.1B in SMS Revenue. Here are Some of the Texts They Sent

photo of Attentive's CTO Todd Berman

News Meet Our Chief Technology Officer, Todd Berman

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SMS Strategies For goodr, the Fun Never Stops—Especially When it Comes to SMS

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SMS Strategies What is SMS Delivery, and How Can You Reach the Main Inbox?

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SMS Strategies Text Messages With Mobile Coupons Convert 4x Better. Here's How to Send Them.

Black friday cyber monday campaign examples

SMS Strategies Texts We Love: Black Friday & Cyber Monday Edition

shopping bags and credit cards

Trends and Insights The Most Personal, Luxury Shopping Experience is on Mobile

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SMS Strategies Your Guide for Using TikTok and SMS Together in 30, 60, or 90 Minutes

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SMS Strategies When is the Best Time to Text Subscribers During BFCM?

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SMS Strategies Top Questions Brands Have About Black Friday Cyber Monday (and our Answers)

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Trends and Insights How Taraji P. Henson Finds Opportunity Where No One Else Thinks to Look

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Trends and Insights How Bobbi Brown Built a Trailblazing Career by Avoiding Trends

halloween text message examples

SMS Strategies Texts We Love: Halloween Edition

thread conference highlights

News Thread 2022: The Highlights From Our Customer Conference

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Trends and Insights Conversations are the Thread Between Commerce and Convenience

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SMS Strategies [GUIDE] Building Customer Loyalty Throughout the Holiday Season

Mobile advertisement and checkout screen

Trends and Insights There’s a Major Shakeup In Advertising, and That’s Not a Bad Thing

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Trends and Insights What You Need to Know Before Texting Canadian Shoppers

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SMS Strategies [GUIDE] Why SMS is the Key to Hybrid Marketing This Holiday Season

phone with video and text message

News Attentive Product Spotlight: Volume 3

what is a cdp

Trends and Insights What is a Customer Data Platform (CDP), and How Does it Fit Into Your Marketing Stack?

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SMS Strategies How to Use Your Product Data to Send Better Text Messages

what is sms marketing

SMS Strategies What is SMS Marketing? Definition, Benefits, and How to Get Started

illustration with holiday gift boxes

Trends and Insights The Most Important KPI to Focus on This Holiday Season, and More Tips From Our Expert Panel

illustration of coffee, mug, and text message promotion

SMS Strategies Texts We Love: National Coffee Day Edition

2022 Holiday marketing predictions

Trends and Insights 5 Trends That Will Shape Brands' Holiday Marketing in 2022

campaign text messages vs. triggered text messages

SMS Strategies Campaigns vs. Triggered Messages, and How to Use Them in Your SMS Strategy

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News Attentive’s Compliance Features and Two-Tap Validated by Florida Federal Court

illustration of Shady Rays' products and SMS experience

Trends and Insights Shady Rays Founder & CEO Chris Ratterman on Building a Rare Brand Promise

Trends and Insights SMS Marketing by the Numbers: 30+ Texting Statistics You Need to Know

illustration of Igloo's retro cooler collection

Trends and Insights How Igloo Is Bringing Their DTC Strategy to Life With SMS

illustration of computer and gift boxes

SMS Strategies [GUIDE] Level Up Your Holiday E-Commerce Marketing Strategy With SMS

texts we love labor day

SMS Strategies Texts We Love: Labor Day Edition

illustration of computer with analytics

Trends and Insights How to Make the Most Out of Your Web Traffic

bfcm marketing resources

SMS Strategies Black Friday Marketing Resources We’ve Bookmarked for Holiday 2022

laptop with email message

SMS Strategies The Email Marketer’s Guide to SMS

Non-promotional content strategies

SMS Strategies 10 Examples of Non-Promotional Content to Engage Without Discounts

phone launching into space

SMS Strategies How to Plan Your New Product Launch With SMS

mobile phone with shopping bags

News Most Browsers Never Buy. Text-to-Buy is Here to Change That.

illustration of transactional text message

SMS Strategies 6 Types of Transactional SMS Messages to Send [With Templates]

SMS Strategies Holiday Planning Starts Now: How to Make Sure Your SMS Program Is Ready

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Trends and Insights How iOS 16 Could Impact Your SMS Marketing—and How to Prepare

Back-to-school imagery with a backpack and cellphone

SMS Strategies Texts We Love: Back-to-School Edition

Amazon Prime Day image

SMS Strategies Texts We Love: Amazon Prime Day Edition

illustration of mobile checkout

Trends and Insights How Shop Pay Works, and the Benefits of Streamlining Mobile Payments

illustration of phone with text bubbles next to it

News Attentive Product Spotlight: Volume 2

4th of july illustration with fireworks and a flag text message

SMS Strategies Texts We Love: 4th of July Edition

SMS Strategies SMS Marketing for Shopify Merchants: Everything You Need to Get Started

SMS Strategies The Powerful Ways Two-Way Text Messaging Builds Long-Term Customer Relationships

text bubble illustration

News The Conversational Answer to “No-reply@”—Why We Built Attentive Concierge™

illustration of shopping bag, charts, and bubble

Trends and Insights Here’s How Marketers Are Responding to the Customer Acquisition Challenge

illustration of text message, father's day imagery

SMS Strategies Texts We Love: Father’s Day Edition

United Kingdom (UK) Text Messaging Examples

SMS Strategies Texts We Love: UK Edition

Phone and desk

SMS Strategies Triggered Text Messages: Definition, Types, & Examples

illustration showing a phone with the UK flag and text bubbles

Trends and Insights [New Research] 90% of UK Consumers Are Interested in SMS Marketing From Brands. Here’s What You Need to Know.

phone illustrating purpose-driven brands

Trends and Insights Being a Purpose-Driven Brand Takes Work. Here’s Why It’s Worth It.

Memorial Day Text Message Ideas

SMS Strategies Texts We Love: Memorial Day Edition

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SMS Strategies The Definitive Guide to Growing Your SMS Subscriber List (With Examples)

Two-Way Text Messaging Ideas

SMS Strategies 13 Examples of Two-Way Text Messages to Boost Your Conversational Commerce Strategy

text message marketing illustration with email and other tools

SMS Strategies 11 SMS Integrations to Help You Supercharge Your Existing Channels

Mother's Day Text Message Ideas

SMS Strategies Texts We Love: Mother’s Day Edition

cell phone illustration with hearts and juice

SMS Strategies What Makes SMS a Great Partner for Your Restaurant’s Loyalty Program (and How to Connect the Two)

SMS Strategies Is Your Social Commerce Working Hard Enough For You?

Earth Day SMS Ideas

SMS Strategies Texts We Love: Earth Day Edition

attentive product spotlight for march 2022

News Attentive Product Spotlight: Volume 1

bottles of skincare products

SMS Strategies The SMS Marketing Strategies That Took Farmacy Beauty From Zero to 60x+ ROI

The History of Text Messaging

Trends and Insights The History of Text Messaging: How SMS Became a Top Performance Marketing Channel

state of conversational commerce in 2022

Trends and Insights We Surveyed 5,000 Consumers About the Future of Commerce. Convenience Is Their Top Priority.

Women's History Month

Trends and Insights 3 Founders on Moving Past “No’s,” Prioritizing Brand, and Finding Strength in Community

St. Patrick's Day SMS Examples

SMS Strategies Texts We Love: St. Patrick’s Day Edition

SMS Glossary

Trends and Insights SMS Glossary: 48 Most Common SMS Marketing Terms

Phone with text bubbles

Trends and Insights Zero-Party Data Is Real, and It's Helping Brands Rethink the Customer Journey

phone and speech bubble

SMS Strategies 17 Tips for Writing Effective SMS Marketing Copy (With Examples)

Trends and Insights Lionsgate Films' Head of Inclusive Content on Elevating Black Voices Across Industries

SMS Strategies Meet the Marketers Behind Our 2021 “Best of Text” Award Winners

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Trends and Insights First-Party Data: What Marketers Need to Know in 2022

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