Release Notes: April 25, 2024

Release Notes: April 25, 2024

Take your SMS and email marketing programs to the next level our latest AI-powered optimization features. Plus, discover how to boost subscriber growth and drive more conversions with our newest list growth and email Journeys features. 

SMS release

Grow your subscriber lists with Countdown Timer sign-up units 

Attentive Countdown Timer Sign-Up Unit

Use Countdown Timers to motivate customers to sign up for SMS and email notifications so they can be the first to know about an upcoming product launch or sale. Use it to build urgency outside major moments, like offering 30 minutes to sign up to redeem an exclusive offer.

Learn more in the Help Center, or log in to get started

AI release

Create your own AI-optimized audiences on the fly

Audiences AI

Our latest Audiences AI enhancement gives you the control you need to create your own AI-optimized audiences. Now, customers who are in the AI Pro closed beta can get suggestions for who to include or exclude in a few seconds, view estimated audience sizes, and decide whether you’d like to optimize for ROI or revenue.

Learn more in the Help Center, or log in to get started.

AI release

Measure the revenue impact of AI Pro 

Customers who are in the AI Pro closed beta now have greater visibility into the revenue impact AI Pro is driving across Audiences AI and Identity AI in the reports tab. These new reports give you greater insights into the performance of your AI-audience optimized campaigns and the journeys revenue lift you are getting from Identity AI.

Learn more in the Help Center, or log in to get started.

Email Release

Increase browse- and cart abandonment email journeys conversions with automatic opt-ins

Attentive Email customers can now use abandonment journeys to reach out to subscribers after they leave your website. Whether they exit mid-browse or forget their shopping cart, never miss an opportunity to re-engage your highest-intent shoppers. 

Learn more in the Help Center, or log in to get started

SMS release

Reach subscribers at the right time when they’re traveling abroad

Always reach your subscribers at the exact right moment—even while they’re abroad—with Time Zone Relative Sending for International Subscribers. Attentive will automatically check their current location and adjust the send time to their time zone.

Learn more in the Help Center, or log in to get started

SMS release

Personalize your text messages and emails with data across your tech stack

Take your personalization to the next level with our newest macros. Now, using hashed email and hashed user ID macros, you can tailor your text messages and emails with data from third-party tools such as Movable Ink, Nosto, Dynamic Yield, and more.   

Learn more about how to personalize your emails, Journeys, and SMS campaigns in the Help Center, or log in to get started

SMS release
AI release
AI release
email release
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