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texts we love
Discover how the best
Discover how the best brands use
brands use
post-purchase
text messages to engage mobile consumers & drive revenue.
This curated collection of SMS marketing examples we love will help spark creativity and elevate your strategy
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Why We Love It:
FragranceNet saw that their highly engaged SMS subscribers were the perfect audience to invite to join their Purpl Lux Subscription Box. The specified price (“as low as $9.95/mo”) and free shipping incentive gave an extra push to price-conscious shoppers who may have been on the fence.
FragranceNet
Why We Love It:
Kitchenware retailer and recipe hub Food52 eased the stress of last-minute Thanksgiving cooking for their SMS subscribers by sharing these timely recipes. This non-promotional campaign helped engage with their SMS community during this major cooking holiday, while driving subscribers to their website where they could start browsing products for the holidays.
Food52
Why We Love It:
Erin Condren created a conversational quiz with Two-Way Journeys™ to start driving back-to-school purchases early in the summer. The brand asked subscribers to share which products they’re most excited about getting for the new year and, based on their responses, directed them to the relevant category page to shop.
Erin Condren Design
Why We Love It:
In the holiday spirit of giving back, DIFF Eyewear brought awareness to their charitable efforts with their Giving Tuesday sale. After detailing the discount, they reminded customers of their “buy a pair, give a pair” initiative. The focus on their philanthropic mission was the perfect way to excite shoppers about the brand while spreading the word about how they’re making a difference.
DIFF Eyewear
Why We Love It:
A few days before April Fool’s Day, Color Wow rewarded their loyal SMS subscribers with early access to their seasonal sale. The vibrant GIF and on-theme discount code (“NOJOKE”), delighted subscribers and drove online revenue around this unique marketing holiday.
Color Wow
Why We Love It:
Cheryl’s Cookies played a prank on their subscribers by introducing the new and unique mashed potato and gravy cupcake. The brand has a lot of fun on April Fools’ Day with coming up with some creative flavor combinations that definitely catch their subscribers’ attention. But they weren’t kidding when they offered subscribers 25% off their next order in honor of the holiday.
Cheryl's Cookies
Why We Love It:
Tech accessories brand Casely sent a final reminder text for their sitewide promotion. While the promo code (“B2S”) reflected their back-to-school marketing, the general sitewide sale appealed to all SMS subscribers and helped drive last-minute revenue.
Casely
Why We Love It:
Cariuma saved their SMS subscribers the stress of holiday shopping by sending personalized gift guides based on who they’re shopping for with Attentive’s Two-Way Journeys™. When subscribers were looking for someone who likes to shop for their own style, the brand automatically recommended their gift cards as a holiday cheer guarantee.
Cariuma
Why We Love It:
Alpha Paw automatically greeted subscribers who opted in for both email and text during their New Year’s sale with a direct link to shop the sitewide sale. After a few days, the brand shared their products’ glowing reviews as an extra push for new subscribers who hadn’t yet engaged with the limited-time offer.
Alpha Paw
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