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texts we love
Discover how the best
Discover how the best brands use
brands use
post-purchase
text messages to engage mobile consumers & drive revenue.
This curated collection of SMS marketing examples we love will help spark creativity and elevate your strategy
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Why We Love It:
Emma Sleep retargets their active customers by sending them a triggered message 21 days post-purchase, suggesting they check out a complementary item. If the customer doesn't make a purchase, then the brand follows up again later and nudges them to shop with a discount offer.
Emma Sleep
Why We Love It:
Ekster launched their sitewide Father's Day sale well in advance of the holiday. But then, they also unveiled a limited-edition color of their popular leather smart wallet, designed with the special occasion in mind. By announcing the exclusive item early—and highlighting their major discount in the same message—Ekster made sure their customers had plenty of time and motivation to shop.
Ekster
Why We Love It:
Crocs used their SMS channel to build hype around their virtual Easter Egg hunt. Subscribers simply had to reply with the keyword "EGGHUNT" to join the fun and find discount codes ranging from 20% off to $150 off hidden all over Crocs' website. They encouraged everyone who signed up to start filling up their carts early, so they'd be ready to check out when they got the "Ready, set, go!" text.
Crocs
Why We Love It:
Bulk Reef Supply creates a personalized experience for their SMS subscribers from the get-go with Attentive’s Two-Way Journeys™. By segmenting new subscribers based on their experience with saltwater aquariums, the brand can deliver relevant messaging and product recommendations throughout the customer lifecycle. This extra thoughtful step in the welcome journey builds brand loyalty by reaffirming their mission to make it fun and easy for everyone to start a saltwater tank.
Bulk Reef Supply
Why We Love It:
Brilliant Earth played matchmaker to help subscribers find the perfect gifts for their Valentines while sticking to their budgets. The brand used Attentive’s Two-Way Journeys™ to ask subscribers how much they were looking to spend, then responded with a link to specific recommendations within their price range.
Brilliant Earth
Why We Love It:
Astrid and Miyu used Two-Way Journeys™ to act as a personal shopper for their subscribers, helping them choose the perfect gift for their loved ones (or themselves). After establishing who they were shopping for, subscribers could share their recipients’ preferred style to get a personalized recommendation. The conversational message helped subscribers quickly cross gifts off their list while capturing valuable zero-party data for the brand.
Astrid & Miyu
Why We Love It:
WeWoreWhat uses conversational texting through Attentive Concierge to quickly offer customer support. After a subscriber visited their site, the brand automatically sent a text offering to answer any questions they had and included their name to make it feel more authentic. The customer was able to get help quickly through a back-and-forth text exchange. This streamlined assistance helps build relationships with SMS subscribers.
WeWoreWhat
Why We Love It:
Sugarfina took advantage of increased traffic to their website leading up to Valentine’s Day by launching a custom sign-up unit. The colorful design featured one of their special-edition candy boxes, which was a fun yet effective way to capture shoppers’ attention and convert them into email and SMS subscribers.
Sugarfina
Why We Love It:
In honor of Memorial Day, Ritual Zero Proof offered customers a special discount on their Bar Cart Bundle. This limited-time deal was ideal for those interested in purchasing all five of the brand's award-winning non-alcoholic spirits, especially if they had plans to host or attend a get-together over the long holiday weekend.
Ritual Zero Proof
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