texts we love

Discover how the best

Discover how the best brands use

brands use
post-purchase

text messages to engage mobile consumers & drive revenue.

This curated collection of SMS marketing examples we love will help spark creativity and elevate your strategy
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Why We Love It:

The Happy Planner texted its “VIP” subscribers with a special combination offer that included their new storage box and sticker books at a discounted price. The brand included a playful GIF that gave SMS subscribers a preview of the storage box. The Happy Planner ended with a clear CTA to “tap the link to get it now!”

The Happy Planner
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Why We Love It:

Healthcare apparel brand Scrubs & Beyond alerted text messaging subscribers about new seasonal arrivals. Calling attention to “what’s new” through a text message is an easy way to send relevant content to subscribers who are eager to hear new updates from a brand. Additionally, this approach opens up an opportunity for Scrubs & Beyond to send this type of message as an ongoing seasonal campaign to excite shoppers with new “trend alerts” throughout the year.

Scrubs & Beyond
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Why We Love It:

Onnit's customers love their limited-edition “Legend Bells” featuring fun and frightening monster-inspired designs. Onnit leveraged Attentive's "Has Replied Keyword" feature to promote the collection, which allowed them to directly message hundreds of customers who had previously asked about kettlebells. In tandem with Onnit's vibrant imagery, their campaign drove over $15K in revenue without featuring any discounts.

Onnit
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Why We Love It:

Only Curls took a moment during the busy holiday season to thank their customers and reflect on their growth. In a heartfelt message, the founder expressed gratitude for the support of their "curly family" and teased exciting plans for the year ahead. Customers were invited to reply directly to the message and share their thoughts and ask questions, fostering a sense of community.

Only Curls
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Why We Love It:

Beauty brand Milani Cosmetics texted subscribers about a much-anticipated product launch. The brand included a playful GIF featuring the newly released item and inclusive makeup shades—helping subscribers feel represented—paired with compelling copy that this is “all you need for a flawless makeup application.” Letting loyal SMS subscribers be the first to know about new items helps create hype for the new product while driving more immediate traffic to your online store.

Milani
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Why We Love It:

Lunya wanted to make sure that anyone who waited too long to do their Valentine's Day shopping could still get thoughtful gifts for their loved ones on time. With only a few days left before the 14th, the brand reminded subscribers about their cupid-approved digital gift cards. They also invited subscribers to shop in-person for personalized guidance (and complimentary gift wrapping, of course).

Lunya
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Why We Love It:

After a customer places their order, Paravel uses Attentive's integration with Shopify to send a personalized, automated transactional message with a link for subscribers to keep track of their shipping updates. They also reaffirm their mission by assuring customers that their shipment is carbon-neutral, and say thank you for making a sustainable purchase—helping customers feel even better about the money they’ve spent.

Paravel
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Why We Love It:

Megababe used Attentive's AI copy assistant to come up with ideas for their SMS campaign announcing the exciting news that their products are now available at Walmart. All they had to do was type in a few words, and within seconds, the tool generated a bunch of options for them. Then, they had the freedom to use the suggested copy as is or make a few tweaks—almost like having a teammate to brainstorm and riff on ideas with.

Megababe
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Why We Love It:

Litter-Robot had a particular type of dad in mind when they launched their Father's Day deal: the Cat Dad. The brand offered a discount of $50 on specific Father's Day bundles, which included their popular self-cleaning litter boxes, along with some top-selling accessories and pet appliances. That way, shoppers could create the “purr-fect” set-up to spoil both the cat dads in their lives and their beloved furry companions.

Litter-Robot

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