This Revenue and Subscriber Forecast Calculator (the "Calculator") is an interactive tool that uses the information that you supply to provide an estimate of the incremental revenue and subscriber impact of using the Attentive platform. The accuracy of the estimate generated by the Calculator will depend on how closely the variables chosen by you, and the underlying assumptions of the Calculator, match your actual circumstances. Actual results will vary and there is no guarantee that you will actually realize the economic results estimated by the Calculator. Any estimate generated by the Calculator is not and should not be interpreted as a promise of, or contract for, any given level of ROI, revenue, or subscriber gains.