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Texts We Love
Texts We Love
This curated collection of SMS marketing examples we love will help spark creativity and elevate your strategy
Why We Love It:
Two weeks after a subscriber makes a purchase, Whirley Pop Shop sends a follow-up text message using Attentive’s Two-Way Journeys™, making it easy to schedule a repurchase reminder. After setting up the triggered flow once, the brand can automatically confirm the subscriber’s choice and set up future reminders. Since SMS subscribers are often highly engaged, repeat customers, this flow consistently drives incremental revenue from the brand’s mobile audience.
Whirley Pop Shop
Why We Love It:
One week after their holiday shipping deadline, Society6 eased their SMS subscribers’ holiday shopping worries with a direct link to their festive gift cards. They made the image’s design and dimensions to look like the gift card, teasing the instant gift-giving experience and inspiring subscribers to give one themselves.
Society6
Why We Love It:
Sassy Jones gave their loyal SMS subscribers in the SJSS (“Sassy Jones Secret Society”) exclusive access to their Black Friday Pre-Sale Vault. Knowing the new arrivals will be in high demand over Black Friday, these highly engaged subscribers were quick to shop the products before anyone else.
Sassy Jones
Why We Love It:
Realtree uses Attentive’s Spin-to-Win sign-up units to welcome potential subscribers with a fun, interactive experience. The background image infuses the hunting brand and showcases some of their product offerings. Their wheel includes a mix of percent-off and dollar-off deals, keeping subscribers on their toes to see which offer they’ll win.
Realtree
Why We Love It:
Paper Source gave their SMS subscribers the option to receive daily text channel perks leading up to Christmas. Interested subscribers could seamlessly opt-in to the perks by replying with COUNTDOWN. Then, they automatically received a confirmation and reminder to stay tuned for their daily texts. This strategy helped build brand loyalty and engagement from this new segment without fatiguing less active subscribers.
Paper Source
Why We Love It:
Electronics accessories brand Nomad Goods used conversational texting to quickly resolve an issue the customer was experiencing. A quick text exchange with the brand helped the customer overcome their concern in less than five minutes. The instantaneous nature of text messaging created a magical moment for the customer, leaving a lasting impression of the brand.
Nomad Goods
Why We Love It:
Momofuku uses Attentive’s Two-Way Journeys™ to allow new subscribers to customize their SMS experience from the get-go. This back-and-forth flow in their Welcome Journey asks subscribers their preferred message frequency to avoid fatiguing their audience. Immediately, the brand meets the demands of the highly engaged customers and drives web traffic with a recipe recommendation.
Momofuku
Why We Love It:
MATE is finding the best way to engage new subscribers—while educating them on their brand values—with their automated welcome flow. They are A/B testing this promotion of their all-natural products versus a call-to-action to shop their best sellers. This brand marketing strategy helps MATE connect with their new subscriber base over a shared love for clean and natural products.
MATE the Label
Why We Love It:
Lifeboost Coffee stands out to customers through unique shopping experiences using Attentive’s Spin-to-Win sign-up flow. Customers are delighted by the percent-off opportunities when they opt-in for email and text. The mouthwatering image showcases their coffees, further engaging shoppers who want to join the brand community.
Lifeboost Coffee
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