Why do UK brands choose Attentive?

Compliance confidence

Support responsible messaging with consent and privacy tools built for compliance

Omnichannel

Plan, send, and measure across channels in one place—with less complexity and more control

Card graphic from the Attentive marketing site.
Card graphic from the Attentive marketing site.

Single Customer ID

Recognize the same customer across channels so every message feels more connected and relevant

Expertise

Work with a team that helps you launch, optimize, and grow with confidence

Personalize every message, at scale

Screenshot of a text message conversation showing a folded cream-colored knitted baby blanket image and a message from Lullaby Lane offering 20% off on The Baby Blanket with a link, followed by a reply saying, 'I’ve wanted this for so long thank you!!' with a praying hands emoji.Screenshot of a text message conversation showing a folded beige baby blanket photo and a promotional message offering 20% off if acted on fast, followed by a reply expressing gratitude and excitement.

SMS

Drive loyalty and revenue with relevant SMS messages

Email from Foundry titled 'The pieces worth waiting for' promoting new fresh styles with a photo of a person wearing brown pants and white sneakers sitting on a marble ledge, highlighting organic fabrics and quality with a button labeled 'Check it out.'Email newsletter from Foundry titled 'New Fresh Styles' featuring a photo of a person wearing beige pants and a light grey shirt, sitting and tying white sneakers, with a wristwatch visible, accompanied by text promoting organic fabrics and quality wardrobe pieces.

Email

Grow your list and send emails that feel relevant and personal

Text message conversation showing a message from RCS asking 'What’s the occasion?' with options including Everyday wear, Special event, Workwear, and Summertime casual. 'Special event' is selected, followed by a message highlighting best sellers for weddings, formal dinners, or nights out, encouraging users to swipe to check them out or add to cart.A mobile text message interface showing a conversation from a brand named Ava Renn. The message says "We've got you! What's the occasion?" with selectable options including Everyday wear, Special event (selected), Workwear, and Summertime casual. Below, a message reads: "Exciting! Whether you’re shopping for a wedding, formal dinner, or just a night out, customers have raved about these best sellers."

RCS

Create branded, interactive messages that drive action

Smartphone lock screen showing time 12:00 and date Tuesday, January 3, with a notification from Cadence mail app reading 'Our latest formula just dropped...'.Smartphone lock screen showing time 12:00 on Tuesday, January 3 with a new mail notification from Cadence stating 'Our latest formula just dropped...'.

Push

Send timely push notifications that bring customers back

Turn customer signals into more relevant marketing

Explore Attentive AI™
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Listen

Capture customer, brand, and behavioral signals in one place

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Understand

Turn real-time signals into insights you can actually use

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Respond

Deliver more personal experiences across every channel

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2x
higher list growth
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2x
higher ROI
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20%
higher CVR

Create top-performing campaigns in less time

Achieve true personalization

Tailor every aspect of every message in real time, so no two are the same

117% more purchases

Drive more conversions

Capture the attention of high-quality site visitors to grow your list and increase revenue

 20-30% subscriber growth

Reach high-intent subscribers

Automatically adjust for the ideal campaign audiences using historical and real-time data

50% revenue increased

Send on-brand messages

Get copy in your own tone and style from AI models trained on your top-performing messages

Advanced settings

Create content effortlessly

Simplify the process of crafting personalized, targeted, media-rich messages for every subscriber

50% time saved

Capture subscribers attention

Increase engagement with unique experiences based on individual preferences and history

75% of time, higher CVR
Achieve graphic from the Attentive marketing site.Drive graphic from the Attentive marketing site.Reach graphic from the Attentive marketing site.Brand Voice AI settings with options for frequency of tactics, emojis, and ALL CAPS in messages.Mobile screen showing a Mother's Day sale message with 20% off and free shipping offer.Interface for Send Time AI with options to use AI or specified time and info on Audience AI optimization.
Young woman with curly hair smiling and looking at her smartphone outdoors under blue sky, wearing a striped sweater.

Built-in compliance

Run your program with tools designed to help protect against risk

Reliable deliverability

Send messages knowing they’ll be delivered, even during peak periods

Hands-on support

Build and scale your program with specialized guidance from our in-house experts

Clear reporting

Spot trends over time with visual dashboards and advanced reporting

Global reach

Engage customers any time, anywhere in 20+ countries

Confident compliance

Run your program with tools designed to protect you from potential risk

Bring your data and tools together

Connect and orchestrate across platforms to optimize sending data, enhance targeting, increase efficiency, and more

Real results from leading brands

Clove logoThe Frye Company logoamika logo
45x
total program ROI
955x
welcome journey ROI


“Compliance was a major reason we made the move. Our legal standards are high, so having a partner that takes that as seriously as we do gave us real confidence from the start.”

Louisa Maloney

Global CRM Manager, AllSaints
20x
total programme ROI
36%
uplift in subscriber growth with AI Grow

“It’s super beneficial having Attentive as a partner. They bring ideas and expertise so we’re not just doing the same thing over and over again. We trust them, so we’re happy to trial and test new things.”

Jamie Kouktzelas

Marketing Manager, Steve Madden
92%
engagement within 30 days of launch
74%
 CVR seen on high-intent triggered emails

“We finally have the identity resolution, deliverability, and lifecycle orchestration we were missing—and the confidence that our messages are reaching customers exactly when and how they want to be reached. Once we rebuilt our journeys in Attentive, everything clicked, and email became a true extension of how our customers shop, learn, and engage.”


Carah Campbell

CRM + Data Intelligence Director at amika®

BFCM Ideas & Insights

The Attentive Consumer Pulse: Meet the 2026 BFCM Shopper

Create more personalised customer experiences with Attentive’s SMS, email, RCS and push platform, built for UK brands and backed by local expertise.

The Attentive Marketer Pulse: BFCM Lessons for 2026

Create more personalised customer experiences with Attentive’s SMS, email, RCS and push platform, built for UK brands and backed by local expertise.

7 Ways to Grow a Higher-Value List Before BFCM

9 Behavioral Flows to Turn On Before BFCM

Your Pre-BFCM Messaging Tune-Up

The 2026 State of AI in Retail

See how 3,000+ consumers are using AI to discover, compare, and buy products

Get the data

Ready to make every message more personal?