Turn customer data into more personal customer experiences
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See what your data can do
Generic customer experiences
Without loyalty and purchase history, it's harder to tailor messages to what customers actually care about.
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Loyalty data working across every message
Loyalty status, purchase history, and preferences help create messages that feel more relevant—and perform better.
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Missing customer context
Customer behavior changes quickly. Journeys work best when they're built on what's happening right now

Real-time customer activity powering every journey
When in-store and online activity work from the same data, every journey becomes more relevant and timely.

Incomplete customer context
Personalization works best when AI has a more complete picture of your customers and products.

Better data for smarter personalization
Every purchase reveals something valuable about your customer. Put that insight to work across every message.

An incomplete view of performance
It's difficult to understand how channels work together when performance data lives in different places

A connected view of customer engagement
See customer engagement, revenue, and campaign performance in the context of your broader business data.

Better AI Starts with Better Data
Attentive AI performs best when it understands the full customer story..
By connecting Snowflake, brands can enrich Attentive AI with customer and product data that typically lives outside a messaging platform. Purchase history, loyalty status, product details, inventory data, and offline transactions help Attentive AI make smarter decisions about what to send, when to send it, and how to personalize every interaction.
Snowflake data helps power:
AI Journeys
Create more relevant journeys based on a deeper understanding of each customer
AI Pro
Generate messaging and recommendations informed by customer behavior and product data
AI Grow
Identify and engage more high-intent shoppers using a more complete view of customer behavior
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