More personal marketing starts with people

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Decorative marketing graphic used on the Attentive website.

The people and purpose behind Attentive

1000+
employees around the world
4
offices in NYC, San Francisco, London, Sydney
70+
industries
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Our core values

We’re building a platform and products we believe in,
and these are the values we live and work by

Rally as each other’s champions, harnessing collaboration, transparency, and diverse viewpoints to achieve remarkable outcomes together.

Move swiftly and with purpose. We'll win by taking decisive action and aligning as a team on the most important and impactful opportunities.

Our success is defined by our customers' success. Focus on understanding their needs to craft sustainable and extraordinary solutions.

Take responsibility for Attentive’s success by acting as stewards of the business. Adopt a leadership mindset to build an enduring company together.

Attentive founded as Franklin Mobile

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Exits stealth with Series A earning our first patent

Attentive crosses 100 employees

Reaches “unicorn” status and crosses 500 employees

NYC office opens an crosses 1,000 employees

First international office opens in London

Email and AI products launch; Sydney and San Francisco offices open

AI Journeys and AI Pro launch; annual recurring revenue surpasses $500M

CS and AI Pro for Email launch; brands set a new BFCM revenue record

In the news

See the latest company announcements, product news, and press coverage

Learn more

What we’re building

Explore the latest launches and updates across SMS, email, RCS, push, and AI

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Why Attentive

Learn what sets us apart—from mobile-first identity to the people who help customers succeed

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Recognized as a great place to work

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ADWEEK Best Agentic AI Platform 2026

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HRC Corporate Equality Index 2026

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2025 Forbes Cloud 100

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Best workplaces 2025

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Best generative AI platform

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Campaign’s UK best places to work

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Leadership

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Eric Miao

Chief Executive Officer

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Brian Malkerson

President

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Andrew Sega

Chief Technology Officer

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Karine Terzibachi

Chief Business Officer

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Chad Bennett

Chief People Officer

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Waqas Ajaib

Chief Financial Officer

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Ned Nurick

Chief Legal Officer

See what brands are achieving with Attentive

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Case Study
X minutes

"We finally have the identity resolution, deliverability, and lifecycle orchestration we were missing. Once we rebuilt our journeys in Attentive, email became a true extension of how our customers shop, learn, and engage with the amika® brand.”

"We finally have the identity resolution, deliverability, and lifecycle orchestration we were missing. Once we rebuilt our journeys in Attentive, email became a true extension of how our customers shop, learn, and engage with the amika® brand.”

Carah Campbell

CRM + Data Intelligence Director

amika®

92%

of subscribers engaged within
30 days post-email launch

Sigma Sport White logo.Sigma Sports Case Study Thumbnail Image 920x1040 graphic from the Attentive marketing site.
Case study

How Sigma Sports Rebuilt AI-Powered Email and SMS to Drive Triple-Digit Growth with Attentive

How Sigma Sports Rebuilt AI-Powered Email and SMS to Drive Triple-Digit Growth with Attentive

Lila Hartman

Director of E-Commerce

Saatva

124%

Increase in email

journey conversion rate

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Case Study
X minutes

“With Attentive, we have the speed and reliability we need. Messages go out instantly, deliverability is consistent, and we don’t have to worry about campaigns stalling during high-traffic moments.”

“With Attentive, we have the speed and reliability we need. Messages go out instantly, deliverability is consistent, and we don’t have to worry about campaigns stalling during high-traffic moments.”

Sarina Vanmali

Director of Marketing

YoungLA

56%

increase in total attributed revenue post-migration

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Case Study
X minutes

“Consolidating both channels into Attentive has been transformative for our team. We tested multiple alternatives, and none matched Attentive’s ability to drive stronger engagement across email and SMS.”

“Consolidating both channels into Attentive has been transformative for our team. We tested multiple alternatives, and none matched Attentive’s ability to drive stronger engagement across email and SMS.”

Shannen McLoughlin

Senior Director of CRM

UNTUCKit

+30%

lift in lifecycle-driven revenue within six months

Frye logoDecorative marketing graphic used on the Attentive website.
Case Study
X minutes

“Attentive’s service and support sets them apart. The team took our migration seriously and made it completely seamless ahead of our most important season.”

“Attentive’s service and support sets them apart. The team took our migration seriously and made it completely seamless ahead of our most important season.”

Cailyn Nikolis

Director of Ecommerce

The Frye Company US

+576%

email campaign revenue growth

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Case Study
X minutes

Tushbaby drove 287x ROI by unifying SMS and email

Tushbaby drove 287x ROI by unifying SMS and email

Lila Hartman

Director of E-Commerce

Saatva

124%

Increase in email

journey conversion rate