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Texts We Love
Texts We Love
This curated collection of SMS marketing examples we love will help spark creativity and elevate your strategy
Why We Love It:
Have Some Fun Today celebrated women by offering an amazing deal of 40% off sitewide. Subscribers could treat themselves to something new right now, honor the work done by the women of the generation before them, or inspire the next generation with the perfect gift. It was a nice reminder for subscribers about the month-long holiday and offered an affordable way to recognize the impactful women in their subscribers’ lives.
Have Some Fun Today
Why We Love It:
FITAID perfectly timed this SMS send as new customers were probably close to running out of the product they recently purchased. It was time to restock, and time to take advantage of an SMS-exclusive coupon to help subscribers save. This incentivized immediate purchases and fostered a sense of loyalty as FITAID is on top of knowing when it’s time to re-order before customers run out of their favorite products.
FITAID
Why We Love It:
Erin Condren aligned their SMS campaign around the annual tradition of spring cleaning and recommended spring products that would help subscribers declutter, organize, and streamline their lives. The timely message tapped into the feelings subscribers have of wanting to be more organized and prioritizing spring activities, and would inspire them to purchase all their spring cleaning essentials from Erin Condren.
Erin Condren Design
Why We Love It:
Dr. Caroline Leaf—a communication pathologist, cognitive neuroscientist, and bestselling author—invited text messaging subscribers to register for her free workshop. She let subscribers know that limited tickets were available, a great strategy to drive immediate action.
Dr. Leaf
Why We Love It:
45 day after a subscriber’s first purchase, sustainable footwear brand Cariuma invites them to join their referral program. Cariuma’s program’s exclusive perks fuels new purchases and reflects the brand’s eco-friendly mission, while helping retain valuable customers and spread brand awareness.
Cariuma
Why We Love It:
Bulova gave their customers a reason to see the bright side of losing an hour in March when we spring forward into Daylight Savings. Customers would need to adjust their watches anyway, and if they were looking for a newer model they should take advantage of Bulova’s offer of 25% off select styles. They made it easy on subscribers who might be groggy after the time change by requiring no discount code as the savings were already automatically applied.
Bulova
Why We Love It:
Beachwaver made sure their customers didn't miss out on their Labor Day sale and amazing offer of 50% off by combining email and SMS. The email hit inboxes first to give shoppers time to browse and find the perfect hairstyling tool. Then, the brand followed up with an SMS message to drive immediate action and sales by reminding subscribers of the promo code to use as well as reminding them that the sale was coming to an end.
Beachwaver
Why We Love It:
‘Tis the sea-sun to plan and shop for spring break vacation, and Altar’d State has a great collection of vacay-ready looks in their Beach Mode Shop. There's a heightened sense of anticipation and a willingness to spend on new experiences and products for spring break. It’s a prime opportunity to drive quick sales by tapping into the excitement and freedom associated with this springtime vacation.
Altar'd State
Why We Love It:
To celebrate Valentine's Day, Venus Et Fleur offered free shipping with the promo code “ROMANCE.” They retargeted subscribers who didn’t click the link in the first SMS message to remind them that this special offer (and guaranteed on-time delivery with express shipping) was ending soon.
Venus Et Fleur
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