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Trends and Insights Cyber Week 2023 By the Numbers (and the Message Strategies That Won)Read Now

Cyber Week 2023 recap

Recent articles

Best times to send SMS marketing messages and email

SMS Marketing The Best Times to Send SMS Marketing and Email in 2023

illustration of a phone surrounded by symbols and screens

SMS Marketing What Is a Customer Preference Center? Spoiler Alert: It’s More Than Just Communication Preferences

The AI marketing trends that will shape 2024

AI & Automation The Top 3 AI Marketing Trends That Will Shape 2024

illustration of a group of boxes and gift bags with tags

SMS Marketing 7 Boxing Day Marketing Ideas to Boost Your End-of-Year Sales

illustration of using ai in different stages marketing

AI & Automation AI in Marketing: The Ultimate Guide to Creating Your Strategy

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Amanda Kwasniewicz, VP of Customer Experience at Love Wellness

Success Stories Love Wellness’ VP of Customer Experience Shares Her Blueprint for an Exceptional CX Culture

illustration of a chat bubble next to an envelope with a message in it

SMS Marketing Why You Should Combine Your SMS and Email Marketing on the Right Platform

colorful bubbles

FEATURED

We Surveyed 900 Brands Around the Globe and Analyzed 25 Billion Messages. Here’s What You Need to Know.

q4 product update

Product News Attentive Product Spotlight: New AI Tools, Email Enhancements, and Core SMS Features

illustration of a computer screen with different icons

Email Marketing Email Marketing Segmentation: Best Practices to Power Personalization

shopping bags and credit cards

Trends and Insights The Most Personal, Luxury Shopping Experience is on Mobile

phone illustration with play button and text message bubbles

SMS Marketing Your Guide for Using TikTok and SMS Together in 30, 60, or 90 Minutes

illustration of beauty products and steps

Trends and Insights How Taraji P. Henson Finds Opportunity Where No One Else Thinks to Look

illustration of makeup products

Trends and Insights How Bobbi Brown Built a Trailblazing Career by Avoiding Trends

Phone screen with messages, graphs, and data flow charts

Trends and Insights Conversations are the Thread Between Commerce and Convenience

thread conference highlights

Product News Thread 2022: The Highlights From Our Customer Conference

Mobile advertisement and checkout screen

Trends and Insights There’s a Major Shakeup In Advertising, and That’s Not a Bad Thing

Canadian flag and text message illustration

Trends and Insights What You Need to Know Before Texting Canadian Shoppers

phone with video and text message

Product News Attentive Product Spotlight: Text-to-Buy with Shop Pay, International Offerings, and New Integrations

what is a cdp

SMS Marketing What is a Customer Data Platform (CDP), and How Does it Fit Into Your Marketing Stack?

phone with image of purse and text message bubble

SMS Marketing How to Use Your Product Data to Send Better Text Messages

what is sms marketing

SMS Marketing What is SMS Marketing? Definition, Benefits, and How to Get Started

illustration with holiday gift boxes

Trends and Insights The Most Important KPI to Focus on This Holiday Season, and More Tips From Our Expert Panel

illustration of coffee, mug, and text message promotion

SMS Marketing Texts We Love: National Coffee Day Edition

2022 Holiday marketing predictions

Trends and Insights 5 Trends That Will Shape Brands' Holiday Marketing in 2022

campaign text messages vs. triggered text messages

SMS Marketing Campaigns vs. Triggered Messages, and How to Use Them in Your SMS Strategy

illustration of sign-up unit

Product News Attentive’s Compliance Features and Two-Tap Validated by Florida Federal Court

illustration of Shady Rays' products and SMS experience

Trends and Insights Shady Rays Founder & CEO Chris Ratterman on Building a Rare Brand Promise

Trends and Insights SMS Marketing by the Numbers: 30+ Texting Statistics You Need to Know

illustration of Igloo's retro cooler collection

Trends and Insights How Igloo Is Bringing Their DTC Strategy to Life With SMS

illustration of computer with analytics

Trends and Insights How to Make the Most Out of Your Web Traffic

laptop with email message

Email Marketing The Email Marketer’s Guide to SMS

Non-promotional content strategies

SMS Marketing 10 Examples of Non-Promotional Content to Engage Without Discounts

phone launching into space

SMS Marketing How to Plan Your New Product Launch With SMS

mobile phone with shopping bags

Product News Most Browsers Never Buy. Text-to-Buy is Here to Change That.

illustration of transactional text message

SMS Marketing 6 Types of Transactional SMS Messages to Send [With Templates]

Holiday blog post

SMS Marketing Holiday Planning Starts Now: How to Make Sure Your SMS Program Is Ready

illustration of text bubbles and phone contacts

Trends and Insights How iOS 16 Could Impact Your SMS Marketing—and How to Prepare

illustration of mobile checkout

Trends and Insights How Shop Pay Works, and the Benefits of Streamlining Mobile Payments

illustration of phone with text bubbles next to it

Product News Attentive Product Spotlight: Concierge, Subscriber Profiles, and Magical Journeys

SMS Marketing SMS Marketing for Shopify Merchants: Everything You Need to Get Started

SMS Marketing The Powerful Ways Two-Way Text Messaging Builds Long-Term Customer Relationships

text bubble illustration

Product News The Conversational Answer to “No-reply@”—Why We Built Attentive Concierge™

illustration of shopping bag, charts, and bubble

Trends and Insights Here’s How Marketers Are Responding to the Customer Acquisition Challenge

United Kingdom (UK) Text Messaging Examples

SMS Marketing Texts We Love: UK Edition

illustration of phone, graph, discount tag, light bulb, and Australian flag

Trends and Insights Australian Consumers Are Excited About SMS: Here’s How to Reach Them

Phone and desk

SMS Marketing Triggered Text Messages: Definition, Types, & Examples

illustration showing a phone with the UK flag and text bubbles

Trends and Insights [New Research] 90% of UK Consumers Are Interested in SMS Marketing From Brands. Here’s What You Need to Know.

phone illustrating purpose-driven brands

Trends and Insights Being a Purpose-Driven Brand Takes Work. Here’s Why It’s Worth It.

acquisition image

SMS Marketing The Definitive Guide to Growing Your SMS Subscriber List (With Examples)

Two-Way Text Messaging Ideas

SMS Marketing 13 Examples of Two-Way Text Messages to Boost Your Conversational Commerce Strategy

text message marketing illustration with email and other tools

Partners & Integrations 11 SMS Integrations to Help You Supercharge Your Existing Channels

cell phone illustration with hearts and juice

SMS Marketing What Makes SMS a Great Partner for Your Restaurant’s Loyalty Program (and How to Connect the Two)

SMS Marketing Is Your Social Commerce Working Hard Enough For You?

Earth Day SMS Ideas

SMS Marketing Texts We Love: Earth Day Edition

attentive product spotlight for march 2022

Product News Attentive Product Spotlight: Spin to Win, Cinematic Messages, and New Journeys

bottles of skincare products

SMS Marketing The SMS Marketing Strategies That Took Farmacy Beauty From Zero to 60x+ ROI

The History of Text Messaging

Trends and Insights The History of Text Messaging: How SMS Became a Top Performance Marketing Channel

state of conversational commerce in 2022

Trends and Insights We Surveyed 5,000 Consumers About the Future of Commerce. Convenience Is Their Top Priority.

Women's History Month

Trends and Insights 3 Founders on Moving Past “No’s,” Prioritizing Brand, and Finding Strength in Community

St. Patrick's Day SMS Examples

SMS Marketing Texts We Love: St. Patrick’s Day Edition

Phone with text bubbles

Trends and Insights Zero-Party Data Is Real, and It's Helping Brands Rethink the Customer Journey

phone and speech bubble

SMS Marketing 17 Tips for Writing Effective SMS Marketing Copy (With Examples)

Trends and Insights Lionsgate Films' Head of Inclusive Content on Elevating Black Voices Across Industries

SMS Marketing Meet the Marketers Behind Our 2021 “Best of Text” Award Winners

phone with pie chart

Trends and Insights First-Party Data: What Marketers Need to Know in 2022

spinning wheel game

SMS Marketing Is Gamification the Key to Delivering Entertaining Shopping Experiences?

Game day campaigns text messaging

SMS Marketing Texts We Love: Game Day Edition

desktop items

SMS Marketing [Guide] Migrating Your SMS Marketing Platform to Attentive

valentine's day campaigns text messaging

SMS Marketing Texts We Love: Valentine’s Day Edition

2022 marketing predictions

Trends and Insights 6 Mobile Marketing Predictions for 2022

Personalized sms insights board

Product News Make Data-Driven Decisions in Less Time—With Personalized SMS Insights & Performance Snapshots

phone and rocket soaring

Trends and Insights Why Conversational Commerce Will Define the Next Era of Brand Marketing

snowglobe with shopping imagery

Trends and Insights Reflecting on our 2021 Predictions: What We Got Right & What No One Saw Coming

bar graph

Trends and Insights Using Customer Data to Inform Your Digital Marketing Strategy

Product News A Q&A With Our New Chief Marketing Officer, Sara Varni

Cyber week 2021

Trends and Insights Cyber Week 2021 Recap: Brands Generated $830 Million From SMS, Doubling Revenue From 2020

Trends and Insights Lean Into Brand and Empathy to Build Long-Term Loyalty

Generational marketing

SMS Marketing Generational Marketing—Messaging Across Age Groups (With Infographic)

holiday marketing strategy

Trends and Insights How Your Holiday Marketing Strategy Can Help Build Year-Round Loyalty

ometria sms personalization

Product News Attentive is Named Ometria's Preferred Partner

Attentive and Daasity

Product News How Attentive & Daasity Are Creating Personalized Customer Experiences

shopify sms consent

Product News Shopify Merchants: Grow Your List Faster by Collecting SMS Consent at Checkout

attentive and bigcommerce

Product News Attentive is Named BigCommerce's Preferred Partner

customer loyalty and retention

SMS Marketing 7 Text Messages That Drive Customer Loyalty and Retention

holiday predictions

Trends and Insights 4 Holiday Marketing Predictions for 2021—and How to Plan for Them

30 day plan to new sms program

SMS Marketing 30-Day Plan to Driving Results From a New SMS Program [Blueprint]

hybrid shopping

Trends and Insights Why the Future of Shopping Is Hybrid, and It’s Already Here

ios privacy

Trends and Insights What iOS Privacy Changes Mean for E-Commerce Marketers

SMS holiday marketing ideas

SMS Marketing 16 SMS Holiday Marketing Ideas to Hit Your Revenue Goals

rise of the sms marketer

Trends and Insights The Rise of the SMS Marketer

Holiday village

SMS Marketing Explore Our SMS Holiday Village: A New Interactive Resource

UTZ featured image

SMS Marketing How Utz Drives Customer Loyalty and Retention With an SMS-Exclusive Club

Disney accelerator program

Product News Attentive Joins Disney Accelerator Program

personalization image

SMS Marketing SMS Segmentation: Implementing Your Strategy

back to school

SMS Marketing 16 Back-to-School Strategies From E-Commerce Marketing Leaders

entertainment and travel brands image

SMS Marketing 4 Ways Entertainment & Travel Brands Drive Ticket Sales and Memberships With SMS

MATE the Label image

SMS Marketing How MATE the Label’s Commitment to Sustainable Fashion Drives Marketing Success

summer calendar image

SMS Marketing 2021 Text Messaging Calendar: Important Dates & Actionable Tips

gender inclusive workplace image

Trends and Insights How to Build Towards a Gender-Inclusive Workplace

AAPi panel image

Product News 3 AAPI CEOs on Entrepreneurship, Imposter Syndrome, and Learning From Failure

sms marketing recommendations

Product News Smart Recommendations: Your Personalized SMS To-Do List

sms purchase lifecyce

SMS Marketing 8 SMS Marketing Strategies to Influence Purchase Behavior

Prime day 2021 image

SMS Marketing Prime Day 2021: 3 Ways Your Brand Can Stand Out

Trends and Insights 4 Shopify Brands We’re Loving This Month

Pride month graphic

SMS Marketing How 4 LGBTQ+-Owned Brands Are Celebrating Pride Year-Round

Attentive acquires tone image

Product News Attentive Acquires SMS Company, Tone, to Advance Conversational Messaging Capabilities

Base10 initiative

Product News Announcing Our Partnership With the Base10 Advancement Initiative

Beyond the message recap three headshots

Trends and Insights How 3 Digital Marketing Leaders are Navigating the E-Commerce Boom

Product categories

Trends and Insights Consumers are Ready for the Post-Pandemic Future—Are Marketers?

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Drive more digital revenue with personalized mobile messaging.