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SMS Strategies Your SMS Toolkit for Setting and Maximizing Your Strategy [With Templates]Read Now

An illustration of SMS marketing planning templates to help you get the most out of your program.

Recent articles

The SMS marketing metrics you need to measure

SMS Strategies The SMS Marketing Metrics You Need to Measure Your Program’s Success

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SMS Strategies SMS Marketing Strategies You Need to Launch and Scale Your Program

monthly calendars

SMS Strategies 2023 Text Messaging Calendar: Important Dates & Actionable Tips

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SMS Strategies SMS Segmentation: Creating Your Strategy

illustration of beauty products next to shopping bag, plant, and text bubble

Trends and Insights Very Good Light’s Co-Founder and President Michael Engert on the Power of Blending Editorial and E-Commerce

FEATURED

SMS Marketing by the Numbers: 30+ Texting Statistics You Need to Know

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SMS Strategies SMS Segmentation: Best Practices to Power Personalization

illustration of text message SMS bubble next to an MMS of shopping bag

SMS Strategies SMS vs. MMS: What’s the Difference?

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FEATURED

What is SMS Marketing? Best Practices and Examples

sms marketing platform

SMS Strategies How to Choose an SMS Marketing Platform [Checklist + Examples]

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SMS Strategies The 2023 Australia Text Message Marketing Calendar [Key Dates + Tips]

Generational marketing

SMS Strategies Generational Marketing—Messaging Across Age Groups (With Infographic)

holiday marketing strategy

Trends and Insights How Your Holiday Marketing Strategy Can Help Build Year-Round Loyalty

ometria sms personalization

News Attentive is Named Ometria's Preferred Partner

Attentive and Daasity

News How Attentive & Daasity Are Creating Personalized Customer Experiences

shopify sms consent

News Shopify Merchants: Grow Your List Faster by Collecting SMS Consent at Checkout

attentive and bigcommerce

News Attentive is Named BigCommerce's Preferred Partner

customer loyalty and retention

SMS Strategies 7 Text Messages That Drive Customer Loyalty and Retention

holiday predictions

Trends and Insights 4 Holiday Marketing Predictions for 2021—and How to Plan for Them

30 day plan to new sms program

SMS Strategies 30-Day Plan to Driving Results From a New SMS Program [Blueprint]

hybrid shopping

Trends and Insights Why the Future of Shopping Is Hybrid, and It’s Already Here

agency partners

News Pioneering A New Era in Partnerships

Trends and Insights What iOS Privacy Changes Mean for E-Commerce Marketers

SMS holiday marketing ideas

SMS Strategies 16 SMS Holiday Marketing Ideas to Hit Your Revenue Goals

rise of the sms marketer

Trends and Insights The Rise of the SMS Marketer

Holiday village

SMS Strategies Explore Our SMS Holiday Village: A New Interactive Resource

UTZ featured image

SMS Strategies How Utz Drives Customer Loyalty and Retention With an SMS-Exclusive Club

Disney accelerator program

News Attentive Joins Disney Accelerator Program

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SMS Strategies SMS Segmentation: Implementing Your Strategy

back to school

SMS Strategies 16 Back-to-School Strategies From E-Commerce Marketing Leaders

entertainment and travel brands image

SMS Strategies 4 Ways Entertainment & Travel Brands Drive Ticket Sales and Memberships With SMS

MATE the Label image

SMS Strategies How MATE the Label’s Commitment to Sustainable Fashion Drives Marketing Success

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SMS Strategies 2021 Text Messaging Calendar: Important Dates & Actionable Tips

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Trends and Insights How to Build Towards a Gender-Inclusive Workplace

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News 3 AAPI CEOs on Entrepreneurship, Imposter Syndrome, and Learning From Failure

sms marketing recommendations

News Smart Recommendations: Your Personalized SMS To-Do List

sms purchase lifecyce

SMS Strategies 8 SMS Marketing Strategies to Influence Purchase Behavior

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SMS Strategies Prime Day 2021: 3 Ways Your Brand Can Stand Out

Trends and Insights 4 Shopify Brands We’re Loving This Month

Pride month graphic

SMS Strategies How 4 LGBTQ+-Owned Brands Are Celebrating Pride Year-Round

Attentive acquires tone image

News Attentive Acquires SMS Company, Tone, to Advance Conversational Messaging Capabilities

Base10 initiative

News Announcing Our Partnership With the Base10 Advancement Initiative

Beyond the message recap three headshots

Trends and Insights How 3 Digital Marketing Leaders are Navigating the E-Commerce Boom

Product categories

Trends and Insights Consumers are Ready for the Post-Pandemic Future—Are Marketers?

Inc Best Places to Work yellow banner

News How Our Collaborative Culture Landed Us on Inc.'s Best Places to Work

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Trends and Insights What We Learned Surveying Hundreds of Marketers About Their SMS Strategies

Inclusive marketing phone image

SMS Strategies 4 Lessons From E-Commerce Brands Prioritizing Inclusive Marketing

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SMS Strategies Celebrating Earth Day—4 Ways to Engage Mobile Shoppers

Basket of food

SMS Strategies 3 Ways Food & Beverage Brands Use Personalized Text Messaging to Increase Diner Lifetime Value

News We've Got a New Look—The Story Behind our Rebrand

Black Entrepreneurship Panel speaker profiles

Trends and Insights 3 Women Founders on Building, Leading, and Supporting Black-Owned Businesses

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News Powering the Future of Customer-First Commerce

BTM Panel speaker pictures

Trends and Insights 3 E-Commerce Leaders Share How They’re Expanding Their 2021 Marketing Plans With SMS

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SMS Strategies How 4 Brands Are Supporting Texas Communities with Text Messaging

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News Important Changes to Third-Party Cookies, and What We’re Doing

spring garden graphic

SMS Strategies 11 Spring Marketing Ideas to Engage Shoppers & Drive E-Commerce Revenue

SMS notification illustration

Trends and Insights Your Customers Want to Hear From You—Key Survey Takeaways

2021 SMS Marketing Consumer Trends Report

Trends and Insights [Report] 2021 SMS Marketing Consumer Trends

SMS Strategies Pura Vida Bracelets: Using SMS Marketing to Drive $1.2M in Revenue

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News Attentive’s Commitment to Diversity & Inclusion

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Trends and Insights [Guide] The Future of Text Message Marketing

Outlook illustration

SMS Strategies 10 Text Message Marketing Myths That Need to Disappear

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Trends and Insights 5 Mobile Marketing Predictions for 2021

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SMS Strategies 3 Ways to Leverage Your SMS List Growth in the New Year

e-commerce experts 3 headshots

Trends and Insights 3 E-Commerce Executives Discuss Planning for the Unexpected in 2021

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SMS Strategies How Brands Can Use SMS Throughout the Customer Lifecycle (With Examples)

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SMS Strategies Text Messaging Inspiration for Driving Mobile Revenue in 2021

Year to date revenue statistic

News Introducing Attentive's 2020 Year to Date Report

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Trends and Insights Part 2: 21 Learnings From 2020 That E-Commerce Marketers Will Implement in 2021

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SMS Strategies Part 1: Marketing Leaders Share 16 Text Messaging Strategies to Drive Revenue This December

CB Insights Tech 100

News Attentive Named to the 2020 CB Insights Retail Tech 100

Attentive all access Zoe Grippo

News Attentive All Access: Meet Zoe Grippo, Software Engineer

Black friday phone example

SMS Strategies 4 Ways to Increase SMS Conversions on Black Friday and Cyber Monday

Abstract ornament illustration

Trends and Insights 2,000 Consumers Share Their Holiday Shopping Plans

Shopping basket illustration

SMS Strategies Increasing AOV (and Improving Customer Experiences) With Post-Purchase Upsells

October calendar

SMS Marketing Tips for 3 Key Upcoming Fall Dates

10% off SMS sign up example

News New: Create & Edit SMS + Email Sign-Up Units & Welcome Messages in the Attentive Platform

Bar graph with ornaments illustration

SMS Strategies Research: Insights Into How Retail & E-Commerce Marketers are Approaching the 2020 Holiday Season

Prime day 2020 boxes and shopping

SMS Strategies Prime Day 2020: 3 Ways Retail & E-Commerce Marketers Can Stand Out (& Drive Revenue)

Optimove and attentive integration

News Integration Spotlight: Optimove + Attentive

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News Attentive Raises $230 Million Series D Investment, Led by Coatue, to Enhance Product and Expand Support for Customers

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News Attentive Ranked #8 on LinkedIn's 2020 Top Startups List in the United States

Fall holidays leaves graphic

Trends and Insights What a Prolonged 2020 Holiday Shopping Season Means for Retail and E-Commerce—and How to Navigate it Successfully

AspireIQ illustration

SMS Strategies 3 Ways to Grow Your Brand Community With SMS

Multigenerational webinar illustration

SMS Strategies [Webinar] Multigenerational Marketing: Delivering Successful SMS Campaigns, From Boomers to Zoomers

News Attentive All Access: Meet Jamell Watson, Office Operations Manager

SMS sign up example

‘Tis the Season to Grow Your SMS Subscriber List

e-commerce panel 3 headshots

Trends and Insights 3 E-Commerce Executives Discuss How 2020 Has Been a Catalyst for Change in Brand Communications

Attentive and salesforce integration

News Attentive Unveils New Integration With Salesforce Marketing Cloud

School supplies illustration

SMS Strategies Tips for How Marketers Can Navigate the Back-to-School Season Amid Uncertainty

Tinuiti and diamond art club webinar

Trends and Insights [Webinar] Triple Your ROI with SMS Marketing

Supergoop! Caroline and Julia headshots

SMS Strategies How Supergoop! Uses Text Message Marketing to Engage Shoppers in a Mobile-First World

Beauty and wellness products illustration

Trends and Insights How Wellness and Beauty Brands Are Using SMS Marketing to Create Authentic Connections

Holiday hub presents and ornaments image

SMS Strategies [Guide] Text Messaging Unwrapped: Tips & Strategies to "Sleigh" the 2020 Holiday Season

Shopping bags with speech bubbles

Trends and Insights Why SMS Marketing Has Become a Top Communications Channel for Innovative Companies

Attentive all access Anjuli

News Attentive All Access: Meet Anjuli, Manager of Analytics

Line graph and pie chart graphic

Trends and Insights COVID-19: The Lasting Impact on E-Commerce

Attentive and shopify plus integration

News Attentive Named a Shopify Plus Certified App Partner

Vivian Weng and Elizabeth Ray

SMS Strategies How Anastasia Beverly Hills Engages Shoppers & Drives 42x ROI with Text Message Marketing

Table of food and drinks

Trends and Insights 4 Restaurant Marketing Experts Weigh in on the Future Outlook of the Industry

News Attentive Announces Technology Partnership Program

Summer swimsuits and sunglasses

SMS Strategies SMS Marketing Tips for Upcoming Summer Holidays

Beyond the Message food and beverage brands

Trends and Insights [Virtual Event] How Top Food, Beverage, and Restaurant Brands are Using Text Message Marketing

Brooke Burdge photo

News Brooke Burdge named as a "40 Under 40" Honoree

Brian Lim photo

Trends and Insights Mobile Minds: Brian Lim, CEO & Founder of Emazing Group

Brian Long and Danny Wright headshots

Trends and Insights In Conversation with Adweek: Why Text Messaging is the Future of Brand Communications

Desk with laptop illustration

News Attentive Launches "Accelerate 2020" Initiative to Support Recovery of Restaurant & Hospitality Industry

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News Attentive Announces the Next Step in Journeys, a Better Way to Send In-the-Moment, Personalized Text Messages

e-commerce experts navigating industry climate

Trends and Insights How 3 E-Commerce Experts Are Navigating an Uncharted Industry Climate

Notebook on desk with phone

SMS Strategies Celebrating Spring Holidays While Social Distancing

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News Attentive Launches Agency Partnership Program to Fuel Customer & Partner Success

See Attentive in action

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