Resources
/
Texts We Love
Texts We Love
This curated collection of SMS marketing examples we love will help spark creativity and elevate your strategy
Why We Love It:
When ABC Carpet & Home opened their renovated Brooklyn location, they invited SMS subscribers to see it for themselves. The special event invitation used geotargeting to only reach relevant subscribers in the NYC area. Since consumers love to shop during the long Memorial Day weekend, this was the perfect opportunity to drive in-store traffic.
ABC Carpet & Home
Why We Love It:
For National Dessert Day, Whirley Pop Shop inspired their SMS subscribers to celebrate the sweet day with a glazed popcorn treat. They included a colorful image to tease their subscribers’ taste buds, and encouraged them to explore the Popcorn Glaze Set and try it out for themselves.
Whirley Pop Shop
Why We Love It:
SiO Beauty gave subscribers a “Black Friday Bonus” by including a free gift with orders of $65+. Combining this bonus offer with their 40% off sale meant shoppers could get even more bang for their buck.
SiO Beauty
Why We Love It:
MORI treated their UK SMS subscribers like VIPs by offering exclusive early access to their sleepwear sale. They included a relevant promo code (“SOFT50”) to get subscribers in the cozy mood and a direct link to the sale’s page, making it easy for subscribers to “stock up” and save.
MORI
Why We Love It:
Vegan beauty brand The Lip Bar shared 50% off sitewide with SMS subscribers to encourage them to support the small business. They leaned into their fun, empowering brand voice “it’s giving stock up, sis!” creating the feeling that subscribers were texting a friend.
The Lip Bar
Why We Love It:
Ralph Lauren Fragrances sent a helpful “checklist” to SMS subscribers to prepare them for their big Cyber Week announcement. Since the brand had their subscribers’ attention, they used it as an opportunity to encourage them to save their contact card to help the brand show up in the main SMS inbox.
Ralph Lauren Fragrances
Why We Love It:
To help treat their furry friends, Petmate used Two-Way Journeys™ to ask subscribers what type of pet they have. Based on the responses, the brand then shared a link to the relevant gift guide. Petmate added custom attributes to subscriber profiles based on their responses, allowing them to reference this zero-party data long after the holidays.
Petmate
Why We Love It:
Oura swapped out their evergreen “Stay in the know” SMS sign-up form for a Black Friday-specific promotion. Knowing shoppers were looking for deals this season, they offered early access to $50 off their best-selling styles to new subscribers who opted in to emails and text messages.
Oura
Why We Love It:
& Other Stories gave SMS subscribers early access to shop 25% off everything for one day only. By sharing their discount with subscribers before everyone else, the brand is proving the value of being opted in to SMS, while also creating an opportunity to follow up with non-purchasers later in the week.
& Other Stories
We couldn’t find what you’re looking for
Let's give this another try by selecting different filters
Bring your best marketing ideas to life
Connect with one of our platform experts to find the best solution for your business
