35+ E-Commerce Statistics Every Marketer Needs to Know

illustration of colorful bubbles and circles
Published on
May 23, 2023
Written by
Kayla Ellman
Written by
No items found.
Thank you! You've been subscribed.
Oops! Something went wrong while submitting the form.

These global e-commerce statistics highlight the latest trends in online shopping and consumer behavior. 

With e-commerce projected to keep growing in the coming years, marketers need to understand the current landscape and how the industry is changing. Being aware of the latest trends gives you an edge to make better decisions and stay ahead of the competition.

We’ve compiled this handy list of over 35 essential e-commerce statistics that dig into the prevalence of mobile shopping, consumers’ habits and expectations, and more.

Bookmark this post and refer to it anytime you need help building a presentation, shaping your strategy, or determining where to put more focus as a brand.

Global e-commerce growth projections

Mobile commerce statistics

Online shopping statistics

Consumer behavior statistics

Chart: When are you most likely to buy something on your phone?

Personalization statistics

Chart: Which incentives would you want in exchange for sharing your product preferences?

Purchase decision statistics

Chart: What would influence you to spend more?

Love numbers? Check out these must-know texting statistics about why SMS marketing works, what makes consumers opt-in, how it improves the shopping experience, and more.

Related Articles